THE BRIEF

At Thesus, we believe that spending more time outdoors makes us happier and healthier. We create environmentally progressive outdoor shoes that help you “Be Outside.” I joined the Thesus Outdoors team during our rebrand from Alice + Whittles with a mission to build a comprehensive consumer ecosystem across every touchpoint. We partnered with Girlfriend Collective on a purpose-driven giveaway to inspire our community to embrace the outdoors, and our relaunch has garnered recognition from some of the biggest names in the outdoor industry.